Back in February, I did a little “thinking out loud” about where C3 was going with Salesforce.
We started using Salesforce as our main database in 2006, following the nonprofit best practices of the time. Now, 3 years later C3 has grown exponentially and we’re quickly outgrowing the structure I set up in 2006. Not outgrowing Salesforce by any stretch. There were simply some assumptions I had made in setting up our data model that were true and valid in 2006 that no longer apply. I had a big decision to make on where we would be heading next.
Over the last few months I’ve talked to many folks I trust and respect in the Salesforce nonprofit community. People who are a lot smarter than I am on many levels. They confirmed what I already suspected: There are no easy, obvious answers. Whether I decided to install the Salesforce Foundation’s Nonprofit Starter Pack, Convio Common Ground or something in between (or nothing at all), I would have some concessions to make.
After weighing all the options, and with a little help from some friends, we’ve decided to purchase Convio’s Common Ground.
I feel good about our decision. Read on for why…

